Psychology of Entertainment by Bryant Jennings Vorderer Peter

Psychology of Entertainment by Bryant Jennings Vorderer Peter

Author:Bryant, Jennings, Vorderer, Peter
Language: eng
Format: epub
Publisher: Taylor and Francis


Fig. 13.1. A model of excitation transfer in which residual excitation from a preceding excitatory reaction combines additively with the excitatory reaction to current stimulation. An antecedent stimulus condition (A), persisting from time 1 to time 2, is assumed to produce excitatory activity that has entirely decayed only at time 4. Similarly, a subsequent stimulus condition (S), persisting from time 2 to time 3, is assumed to produce excitatory activity that has entirely decayed only at time 5. Residual excitation from condition A and excitation specific to condition S combine from time 2 to time 4. The extent to which the transfer of residues from condition A increases the excitatory activity associated with condition S is shown in the shaded area.



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